Strategically Build Brand Awareness With Vehicle Wraps

Blog » Strategically Build Brand Awareness With Vehicle Wraps
January 12, 2017
Solution: Signage & Wide Format Printing
Industry: Home Services
custom branded vehicle wraps

Our freshly-wrapped fleet of vehicles recently hit the streets. Have you seen us on the road?

We just finished wrapping our entire fleet of vehicles, branding them with our Strategic Factory and integrated agency logos.

Statistics show that vehicle wraps are one of the most cost-effective methods of advertising available. The cost-per-impression is mind-blowing: one branded vehicle can garnish between 30 and 80 THOUSAND views per day, depending upon the area and routes traveled.

Your car, truck or van is instantly transformed into a billboard on wheels, advertising for your company 24/7, everywhere you go.

Check out a few more benefits of vehicle wraps over traditional advertising methods:

  • Visually-Appealing: Before-and-After pictures tell (and sell) the story. Your company vehicles will look AMAZING once you make the strategic decision to let them advertise for you. People are naturally drawn to bright colors and designs on cars.
  • Wide-Reaching: Again, impressions will depend on the amount of vehicles in your fleet, and the distance and locations they travel, BUT no matter the variables, your vehicle will be reaching an audience that no other form of media can reach.
  • Cost-Effective: The stats on vehicle graphics and wraps are compelling. The cost-per-impression over the life of a wrap averages out to around 15 cents. Compare that to radio ($11) or TV ($20) and you’ll find there’s really no comparison at all.
  • Dual-Purposed: A vinyl wrap will actually protect your vehicle’s paint job from nicks and dings. Since they are removable (and do not cause damage to the paint), vinyl wraps can increase resale value if and when you decide to upgrade to a newer vehicle.
  • Well-Timed: These billboards on wheels also come in handy when the traffic slows down…you may even look forward to traffic jams, as your captive audience frantically searches for anything nearby to keep them entertained, such as a strategically wrapped vehicle!
  • Long-Lasting: The average vehicle wrap lasts six years, which is a long time in car years. Over that span of time, the amount of impressions (and potential sales) garnished MORE than pay for the initial investment.
  • Hard-Working: If only people were this efficient. Your vehicle wrap is ALWAYS advertising for you, 24/7, 365 days a year. Whether parked in front of your store, in a parking lot, even in front of your home, your wrapped vehicle is making impressions constantly.

As evidenced by the stats above, a vehicle wrap is a wise investment indeed, one that will pay for itself over and over during its lifetime. On top of that, you get a pretty awesome-looking ride, one that is unique from all the others on the road.

Ready to talk price? Fill out the form to the right and let us help boost your brand with a custom vehicle wrap. Our staff of expert designers can create a professional look for ANY vehicle, ensuring consistent branding for your entire fleet. Check out some of the other vehicles we’ve wrapped for clients.

Check out our photo gallery


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For over 25 years, Strategic Factory has been a family-owned industry leader in Maryland, offering only the best in service and craftsmanship in a variety of products and solutions.