Newsletters are a great way to not only establish credibility with your customers and prospects, but also promote upcoming specials, feature new products, and educate your audience as industry experts.

Here are a few tips:

• Consider handing them out at trade shows, sales calls, or providing them at your front desk.
• Consider an “Ask an Expert” section.
• Always include a call to action.
• Mail on a regular schedule and stick to it.
• Match your branding. Be sure to use your logo, typeface and colors to match all your other marketing material. 
• Be sure to leave room to promote all of your social media channels.
• Go digital. Whether it’s an e-newsletter, digital edition or a PDF, take your content and send it out via email. Print and digital work best as a team!

Need more inspiration? We can help build your brand, write content, print your newsletters and even mail them out for you! Contact our team of experts today!