Print & Direct Mail | Strategic Factory

Why Direct Mail Is the Right Choice for Your Company

Direct mail marketing is an effective way to reach customers and grow your business. Even though most marketing channels are digital, there are still many opportunities for your business to take...

Strategic Factory headquarters on Dolfield Boulevard in Owings Mills, MD

State of the Industry: Supply Chain Update

As we continue to face challenges due to supply chain disruptions, we remain optimistic that we’ll experience some relief soon. While we look forward to opportunities to support you and your...

What to Know About Pantone’s 2023 Color of the Year

The 2023 Pantone Color Institute’s Color of the Year was announced earlier this month as Viva Magenta (PANTONE 18-1750), a hybrid color that is equal parts crimson red and maroon. The complex...

Last-Minute Holiday Gifts That Will Arrive on Time

It’s hard to believe that the holidays are right around the corner. If you’re still searching for the perfect gift, there’s still time to grab everything you need for the holiday season. There...

Warming and relaxing near fireplace with a cup of hot drink.

Cold-Weather Essentials You Need to Consider this Winter

Winter is just around the corner, and now’s the time to get your team and customers the cold-weather gear they need to keep warm and cozy. From outerwear and indoor apparel to practical promotional...

How You Can Spend Your End-of-Year Budget Effectively

It’s hard to believe we’re already nearing the end of 2022. If you have remaining funds you need to spend this year—you’re not alone. When it comes to year-end budget spending,...

An expo or event tradeshow hall full of roll up banners and promotional tablecloths

A Guide to Planning for Your Next Event or Trade Show

Events are a highly efficient and effective way to engage with your customers and prospects all at once. Plus, we all crave the in-person connections they provide. Also, consider the effectiveness of...

5 Print Solutions to Enhance Your Digital Marketing

It’s no secret that marketing recently made a major shift towards digital, as businesses took advantage of the 25% surge in internet usage and adopted a remote approach due to the pandemic....

Exterior of Strategic Factory at 11195 Dolfield Blvd in Owings Mills, MD

State of the Industry: Q1 Trends

The first quarter of 2022 officially closed at the end of March. Since then, we’ve been reviewing Q1 data to ensure we continue to offer the products and services our customers want and find...

Getting to Know the Cost of a Direct Mail Campaign

Even in a digitally-driven world, direct mail has proven its value time and again. With an open rate that can reach up to 90%, every business should be using this impactful marketing tool. Direct...