Customer Relationships | Strategic Factory

Break Tradition and Claim Your Own Company Holiday

Overflowing mailboxes are a common sight this time of year. Family, friends and businesses all want to send their holiday wishes, leaving people flooded with stacks of cards and letters....

It’s almost that time of the year. That magnificent day we get to sit around a table, cram as much turkey and mashed potatoes into our tummies as possible and sit back with that top button...

The more we understand our customers the better we can serve them. And the better we serve them the more business we get. That would seem to prove logical. So, here are two quick lessons on customer...

Want to see a startling statistic? No? Well, shut your eyes. The average business hears from 4% of dissatisfied customers. Many businesses make the mistake in thinking that if they don’t hear from...

6 Rules for Excellent Customer Service

The general advice of all customer service departments is to “listen to your customers.” And sure, that’s a great start, but it means nothing if you aren’t actively listening and trying to...

Do people honestly trust your company’s advertising? According to one infographic by Ambassador, 9 out of 10 young adults ages 18-34 say that they trust that advertising at least sometimes. But...

Every product tells a story. And as a business, you play a large part in what that story is. It’s called marketing. The best products represent an idea in the customer’s mind. It’s your job to...

Imagine having to put together a list of your company’s values. What are a few things that differentiate your company and services? In fact, get out a piece of paper. Write down five different...

Give Mom and Pop Some Business Love

To the millions who acted on their dream, we salute you. For days on end, you rise before the sun and outlive the burn of the midnight oil. You play a vital role in the US economy and yet you don’t...

Cupid’s at it again. But this Valentine’s Day, he’s doing more than making couples fall in love. He can also make people fall in love with your company (or deeper into love). So this year,...