Customer Relationships | Strategic Factory

SF University Session Recap – Events and Trade Shows: Tips for 2023

Events and trade shows provide an opportunity for businesses to showcase their products and services, interact with potential customers, generate leads, and build brand awareness. Our recent SF...

Why Your Company Should Show Customers Appreciation

Valentine’s day is right around the corner, and it’s the perfect time to show your customers some love with personalized messages or customer appreciation gifts. Customer appreciation is an...

Strategic Factory headquarters on Dolfield Boulevard in Owings Mills, MD

State of the Industry: Supply Chain Update

As we continue to face challenges due to supply chain disruptions, we remain optimistic that we’ll experience some relief soon. While we look forward to opportunities to support you and your...

2023 Promo & Apparel Trends You Need To Know About

According to a recent study, 80% of people claim to have received a promotional product from a brand. 76% say their perception of a brand has changed for the better after receiving branded...

The Top 4 Gift Kits of the 2022 Holiday Season

Gift sets, bundles, and kits are an all-in-one solution that will show appreciation for those who support your business. 77% of recipients enjoy receiving gifts and feel valued when they do. So if...

Christmas, New Year, winter holidays concept and celebration mood. Festive decorated gift boxes on dark background

5 of the Coolest Corporate Gift Trends for the 2022 Holiday Season

Corporate gifts are a great way to appreciate those who support your business with items they’ll be happy to receive and will want to use. It’s essential to have these gifts on-hand all year; no...

Direct mail postcards can be send EDDM with variable data for each of your clients

5 Direct Mail Trends to Take Advantage of for Fall 2022

Fall is only a month away, and it’s the perfect time to start thinking about your end-of-year marketing strategy. Whether you want to promote a new product or service or a brand refresh going...

An expo or event tradeshow hall full of roll up banners and promotional tablecloths

A Guide to Planning for Your Next Event or Trade Show

Events are a highly efficient and effective way to engage with your customers and prospects all at once. Plus, we all crave the in-person connections they provide. Also, consider the effectiveness of...

A custom kit for employee retention containing jars of wellness gifts

5 Kits Your Business Needs to Take Advantage Of

It’s no secret that gifting your audience with branded swag in kits or bundles leaves an impression. 68% of recipients say getting a custom gift strengthened their relationship with the...

Sunglasses and straw hat on the wooden floor at the pool. Summer Vacation Fashion Concept.

5 Hot Promo Trends for Summer 2022

Did you know 57% of consumers keep the promo items they receive for more than five years? As the promo industry continues growing (8% a year since 2017), there are more items than ever to meet your...