Customer Relationships | Strategic Factory

5 of the Coolest Corporate Gift Trends for the 2022 Holiday Season

Corporate gifts are a great way to appreciate those who support your business with items they’ll be happy to receive and will want to use. It’s essential to have these gifts on-hand all year; no...

5 Direct Mail Trends to Take Advantage of for Fall 2022

Fall is only a month away, and it’s the perfect time to start thinking about your end-of-year marketing strategy. Whether you want to promote a new product or service or a brand refresh going...

A Guide to Planning for Your Next Event or Trade Show

Events are a highly efficient and effective way to engage with your customers and prospects all at once. Plus, we all crave the in-person connections they provide. Also, consider the effectiveness of...

5 Kits Your Business Needs to Take Advantage Of

It’s no secret that gifting your audience with branded swag in kits or bundles leaves an impression. 68% of recipients say getting a custom gift strengthened their relationship with the...

5 Hot Promo Trends for Summer 2022

Did you know 57% of consumers keep the promo items they receive for more than five years? As the promo industry continues growing (8% a year since 2017), there are more items than ever to meet your...

State of the Industry: Q1 Trends

The first quarter of 2022 officially closed at the end of March. Since then, we’ve been reviewing Q1 data to ensure we continue to offer the products and services our customers want and find...

State of the Industry: Supply Chain Update

As we continue to face challenges due to supply chain disruptions, we remain optimistic that we’ll begin to experience some improvement soon. However, we want to remain completely transparent...

State of the Industry: Supply Chain Impacts

UPDATE: We’re in the midst of a global supply chain issue with no reprieve in sight. The expectation is that it will have a significant effect on the holiday gift-buying season. While we’re...

On-the-go PPE Kits!

Whatever business you’re in, safety comes first. As people are making their way back into the office, everyone is taking extra precautions to stay well and safe. Whether it’s on display for your...

How to Use Testimonials to Market Your Business

Marketing is all about singing the praises of your business and getting your potential customers on board. But what about letting somebody else do the talking? Testimonials are the perfect way to...