Career & Networking | Strategic Factory

College Brand Ambassadors Help Your Business Reach the Youth Market

Marketing to college students can prove to be extremely difficult. If your business could benefit from having 18-24 year olds as customers, you may be struggling to attract the youth market to the...

Companies swimming in cash can afford to take a business retreat to some exotic and tropical location. Imagine—golf, sipping Mai Tais and strolling the beaches at sunset. In order to be a...

So you want to be revered by your colleagues as an industry expert? With a little effort you can become a stand-out. Even if you’re not looking to hit the speakers’ circuit, it’s good to know...

Companies put a lot of stock—and money—in their brand colors. You see the golden arches and you instantly know that McDonald’s is just up the road. Coca-Cola practically owns red. Think pink,...

In today’s economy, it seems more difficult to find new customers. So maybe it’s time to go back to the basics. It doesn’t matter how many new marketing tactics you have available to you,...

All we’ve wanted to do since we’ve been a baby is make a connection with another human. If you thought it was hard when all you could do was babble, it can still be a challenge as an adult. It...

Polish Up That Resume

There’s one piece of paper standing between you and your dream job and it’s time you took notice. September is International Update Your Resume Month so as you’re celebrating Labor Day, take a...

Get ready for awkward. The doors open as you and several of your closest strangers file into one of the most socially strange experiences you’ll ever know. Welcome to the elevator, filled with...

LeBron James: Marketing Genius?

There have been a lot of questions in the NBA this summer with several stars becoming free agents. Arguably the biggest question has been where will LeBron James go? While the rest of the stars had...

It’s National Business Etiquette Week so it’s a perfect time to have a refresher course on some proper manners. Proper etiquette may not always be rewarded but bad manners will surely be a turn...