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The Strategic Blog

With the right audience and the right business, direct mail marketing can have a powerful presence in any brand marketing strategy.

Direct mail is still one of the most effective marketing tools for driving business and generating brand awareness. What if you could track calls, target your customers with online ads, and create quality leads all from your next direct mail campaign?

We bring you the top four trends in print marketing and design. Our team of experts are well-versed in the latest design trends and can help you hit the mark with your audience this summer!

The Fourth of July is a great opportunity to increase customer engagement and reach out to potential ones. Americans love celebrating their country on its special holiday, and they will love seeing organizations like yours doing the same.

When it comes to a business’s online presence, carefully-crafted calls to action are vitally important. A CTA that draws visitors in and generates constructive leads will result in higher engagement and increased customer sales.

There’s no doubt about it—the future of marketing lies in videos. Which means, if a business wants to stay current on the latest marketing trends, it should have a comprehensive video strategy.

When you know how to best represent your brand, you have the flexibility to share that brand with others, while representing the company in a professional light.

If you’re struggling to create an effective landing page for your business, check out these top 10 tips.

Crises can turn business operations upside-down, often placing marketing and branding efforts on the back burner. However, branding and maintaining your company’s identity is more critical right now than you realize. Business owners need to develop creative approaches to maintaining revenue, while also being transparent and genuine to retain employees and customers.

Social media is not simply about putting content out into the world, but rather about creating a two-way relationship with your audience—listening, engaging and building relationships.