An Experience Like No Other: Strategic Fest
Once a year we put on a show for our esteemed clients and prospects, and each year we attempt to improve upon the previous experience. This one will be hard to top. Strategic Fest lived up to the hype, as over 400 guests partied like Rock Stars at our facility on Thursday, September 20. The three-hour event featured live music, mouthwatering food and desserts, a variety of adult beverages, tons of free swag, interactive tours, raffles, games and more!
A Red-Carpet Reception
As guests arrived they were shuttled via golf cart to the entrance of our building where they were greeted by Baltimore Ravens cheerleaders and Mascot Poe! Upon entering, guests picked up their custom name tags and posed for Rock Star photos (which were added to the cover of personalized notebooks for everyone in attendance).
Welcome to the Festival
Once outside, the experience really came to life. The music and sweet smell of pit beef pulled guests toward our promo tents, where we passed out #StrategicFest T-shirts and drawstring backpacks filled with giveaways including a microfiber cloth, a color changing cup, repositionable stickers, lip balm and more! We handed out guest’s personalized notebooks as they were completed by our bindery team.
Meet the Experts
We had 19 tents set up and manned by subject matter experts (SMEs) to educate guests on our products and services and to answer any questions they had. Anything and everything you’d need to market your business was featured, from promotional products and branded apparel to paper stock and labels to signage and web. If it could benefit your brand, it was on hand.
Eat, Drink and Be Merry
After filling up on knowledge and marketing ideas, guests were drawn to our food and beverage tents for more. We had a variety of tasty treats, including pit beef, ham, turkey, delicious sides, gelato and cookies. Drinks included an IPA from Full Tilt Brewing, wines from Basignani Winery, and tastings of bourbon, whiskey, and other spirits from both McClintock Distilling and New Liberty Distillery.
Come Jam with Us
No event is complete without live music, and the Lonesome Ryder Band delivered with hit after hit for our raving fans! The band took the stage under an enormous tent where guests could sit, eat, drink and mingle. Between sets, Marketing Communications Manager Fawn O’Hara grabbed the mic and informed guests on contests throughout the night including our paper supplier’s gift card and Ravens ticket raffle!
Together We Rock
Months of planning and anticipation culminated in an epic event that exceeded our lofty expectations. We’re thankful to be able to put on a show of this magnitude for our loyal customers and grateful for our dedicated and knowledgeable team members who ensured #StrategicFest was a massive hit. We’re already looking forward to next year (and we have a few new additions planned that will totally rock!).