Go Stuff It ( To Increase Your Sales ) !

November 22, 2016 / Print & Direct Mail

If your business is looking for an easy way to get more bang for your buck on regular mailings, try inserting statement-stuffer coupons. These printed promotions can be easily slipped into an existing mailing such as a monthly invoice or statement, without adding additional postage fees or the hassle of a separate mailing.

Including valuable coupons in your mailing will not only help boost your sales, but it’s also a great way to show your customers that you appreciate their return business.

What can possibly be a more cost-effective way to boost sales than coupons? Statement-stuffer coupons are a win-win for everyone! Because statement-stuffer coupons are designed to be slipped into existing mailings without adding postage, they ensure your coupons get noticed.

Here are a few creative ways to let statement-stuffer coupons do the selling for you:

  • Create a fold-over stuffer with a tearaway coupon, using half of the space as an advertisement, and the other tear-away portion as a coupon.
  • Design a stuffer as a thank-you message with an exclusive coupon or promotion that shows customers how much you appreciate their business.
  • Consider applying a label to the outside of the envelope to increase excitement, such as: “$20 coupon inside!”
  • Consider stacked statement-stuffer coupons (a cascade of various-sized coupons that “step” down from tallest in back to shortest) to promote sales over upcoming months or weeks.
  • Create statement-stuffer coupons to highlight a different product or service every month to educate customers about unique products or services you offer that they may not be aware of.
  • Create a die-cut shaped statement-stuffer coupon to grab more attention.

With statement-stuffer coupons, customers get a great deal and businesses benefit from extra sales and the opportunity to promote products and specials.

If you’d like help creating the perfect statement-stuffer coupons, give our experts a call today!