The New Wave of Social

May 13, 2016 / Digital Marketing

Social Media offerings have never been more wide-ranging and tremendous.  From Facebook to Snapchat and Instagram and everything in-between, there are more social media tools and ‘levers’ than ever before.  How can you have an impact with the same or decreasing budgets?  Social Media.  Do your research on Social Media and then dive in!

What’s new and exciting and generating more interest?  Here’s a sampling of ways we’re seeing social media being used today:

The big daddy is Facebook offering options beyond traditional ‘page posts’ with things like Boosted (paid for) Posts, Page “Like” Campaigns and Lead Ads. You have multiple ways to reach very specific target audiences.

Instagram now features ads and ways to reach potential customers as varied as posting single images, a carousel of images and videos with calls-to-action to drive traffic to your website.

Pinterest now offers “buyable pins”, allowing users to make purchases without leaving Pinterest. And with 100 million users, it is not to be overlooked.

For questions about how Social Media might benefit your organization, Contact Us at 877-672-6677 or email us at info@strategicfactory.com!

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