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The Strategic Blog

Just like there is a wrong way to write an email signature, there is also a right way. If you want to perfect your email signature, check out these easy tips.

Do business cards still have a place in a digital world? In an era where finding someone is easier than ever thanks to tools like social media, do people still need to go through designing, printing, and handing out a business card? The answer is one that might surprise you.

According to most studies, it's between five and twenty-five times more expensive to gain a new customer than it is to keep one of your existing ones. This means that if you're not already making customer loyalty a significant part of your marketing efforts, it's about time to get going on it.

The business card is an important tool that's useful for companies and individuals alike. But just how powerful is the business card? Let's find out.

Compelling images are the perfect way to attract attention and create an emotional connection with your customers and prospects. Avoid these common mistakes as you design newer and richer content moving forward.

Your brand has a purpose, and telling that story is a valuable content marketing tactic. How can you use storytelling to grow? Today, we're going to learn how.

Have you recently hired a new employee? Congratulations! There are a lot of steps when bringing a new employee on board, but a crucial step is making them feel welcomed. Give them everything they need to get started on their first day and they'll appreciate it. In addition to the necessities, take it to the next level by providing a new employee with some branded swag!

If you’re looking to make the most of your small business marketing efforts during the month of May, check out some of these ideas to get started and grow.

It's important to realize that a competitor isn't just another company that is trying to go after the same pool of customers that you are. Competitors are invaluable learning opportunities that are just waiting to be taken advantage of, provided you approach things from the right angle.

With today's competition, how can you land your dream job? Check out some of these useful tips for marketing and selling yourself to potential employers in the market.